I am quitting smoking! Booklet for the ones abandoning tobacco dependence

Client: NGO Regional advocacy center ”Life”

Category: Reports

Date: April-May 2017

Assignment: Design a comfortably compact booklet that presents information with maximum simplicity on how to quit smoking.

A multitude of literature is written on how to quit smoking, from amateur notes to complex medical researches. In our case, the need of creating a “handy” small booklet for comfortable reading required simplification, categorization and visualization of information. The main form of displaying the data was a small text block with a corresponding icon that explained the content. In such a way, it became possible to add some free space to the booklet and do not allow it to turn into a solid, text-packed item that is hard to read and percieve. For even more convenience, each section of information is marked with a different colour.